Marketing and advertising are constantly evolving, and in 2025, Artificial Intelligence (AI) and robotics have revolutionized the way brands interact with their audiences. In this context, robotic arms have become a key tool for creating unique experiences at events and brand activations. These innovative devices not only attract the attention of the public, but also allow a closer and more personalized interaction, generating a deeper connection between the brand and its consumers.
Artificial Intelligence has transformed marketing, enabling unprecedented personalization in brand activation strategies. Automation and real-time data analysis make it easier to tailor experiences to audience preferences, increasing the effectiveness of campaigns.
Robotic arms enhance this innovation by interacting directly with event attendees, whether it’s drawing personalized portraits, serving drinks, or manipulating products in interactive presentations. This not only generates surprise and excitement, but also ensures a memorable experience. Learn more about how AiON Sketchbots can transform your brand activations here: AiON Sketchbots.
The luxury car brand implemented robotic arms in its showrooms, allowing attendees to experience real-time manufacturing simulations and customize the design of its vehicles with AI.
At international events, Coca-Cola used robotic arms to offer personalized drinks to attendees, adding an interactive and futuristic element to its brand activation.
AiON has developed experiences with state-of-the-art robotic arms, allowing brands to offer automated drawings, product interaction and dynamic presentations at their events. These activations have elevated brand awareness and generated viral content on social media. Learn more about AiON Sketchbots.
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Companies that want to innovate in their brand activations can integrate robotic arms in a variety of ways:
At AiON, we are experts in creating immersive experiences with robotic arms and AI technology, designed to capture the attention of your audience and make your brand stand out. Find out more about our solutions here: AiON Sketchbots.
Ready to take your advertising strategy to the next level? Contact us and find out how an AiON drone show can transform your brand’s presence.
